Ruta dels Murals Ceràmics de Verdú

Casa Dolores

Location: Carrer La Font, 1. Outer

Year of creation: 1987

Dimensions: 1 m x 1,60 m

Technique: Fire clay fired at 1260ºC, and colored with oxides and glazes

Author: Enric Orobitg Clua

Description

Topic: Commercial

Elements: On the occasion of the grocery store’s 75th anniversary, Josep Roca Torres wanted to place this mural on the store’s facade in 1987, which also became the advertising sign. Casa Dolores, in its beginnings was not only a grocery store, but during the first years, everything could be bought in the store: clothes by the meter, underwear, sheets, shoes and espadrilles, colognes and also liquors bulk Specialization came around the sixties, when the business is basically focused on sausages, fruit and vegetables. Josep Roca made the design, incorporating the silhouette of the Castle tower and the church bell tower in the sketch, and the artist Enric Orobitg was in charge of the execution.

Style: Figurative

Symbolism: Representation of the store.

Context

Ordered: This mural was commissioned by the owner of the store, Josep Roca.

Historical context: Until the middle of the 20th century, Carrer de Sant Pere Claver and Plaça de la Verdura were the commercial center of the town; there were grocers, hairdressers, butchers, a bakery, a fishmonger, an animal saddler and a mattress maker, which little by little closed their businesses, and which today has been greatly reduced.

Map: Casa Dolores

How to do the route?

The Verdú Ceramic Murals Route is designed so that you can do it at your leisure. Stroll through the village streets and discover each mural at your own pace, enjoying the art and history surrounding our black pottery.

Come to Verdú and live a unique and unforgettable experience!

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Do you know how to get to Verdú?

Verdú is located in the Urgell region, in the province of Lleida, Catalonia.

To get there, you can take the A-2 motorway to Tàrrega and then follow the C-14 road to Verdú. You can also reach Tàrrega by train. From Tàrrega to Verdú travel must be done by taxi or on foot.

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Verdú a Catalunya - Ruta dels Murals Ceràmics de Verdú